zaterdag 21 maart 2015
donderdag 19 maart 2015
zaterdag 14 maart 2015
Customer journey
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While having breakfast with his son, he sees an advertisement in the newspaper about a triatlon in Terabithia. Two years ago, he made a trip to Hawai where he participated in a triatlon and this advertisement makes him think about that beautiful experience. He wants to do this again. He notices that Terabithia’s nature is wonderful. That makes him very enthusiastic.
While having breakfast with his son, he sees an advertisement in the newspaper about a triatlon in Terabithia. Two years ago, he made a trip to Hawai where he participated in a triatlon and this advertisement makes him think about that beautiful experience. He wants to do this again. He notices that Terabithia’s nature is wonderful. That makes him very enthusiastic.
On his way
to work he also sees a billboard at the bus stop. It’s from a travel agency
that promotes a trip to Terabithia. He has a lot of money but if he can travel at
a cheaper fare he can give more money to his parents who really need it.
At work he
hears his colleagues talking about their journey to Terabithia. They are very
enthusiastic. They talked about the turtles, the beautiful nature and the
christian traditions on the island.
When he
arrives home Christopher wants to learn more about Terabithia because he is up
to a trip after having heard his colleagues talking about the island, so he
googles it. Suddenly Lucas comes in yelling about a turtle race on television.
He insists that his dad comes and watches the finish with him. It so happens
that it’s a race in Terabithia. He knows that because he had just seen a photograph
of the king on google and he recognizes King Scott at the finish line. On
television a new race is said to be organized in two weeks and Lucas really
wants to participate in the race. On the evening of the race, everybody can
enjoy a free meal, prepared by a couple of women of Terabithia. The women
appear on television and Christopher can’t help staring at them. They are
extremely beautiful.
Christopher
and Lucas are very lucky because in that period the travel agency organizes the
trip at a discount and the triatlon takes place a couple of days after the
race. On top of that a Christian Club organizes different activities every Wednesday and Saturday. There are workshops
about the old and new christian traditions of Terabithia. But they also give
parties in the local church. It’s an opportunity to get to know new people,
women in particular and to learn more about other christian traditions.
Christopher
is very excited about Terabithia and he decides that his next trip will be to
this extraordinary island. He and Lucas can’t wait to explore Terabithia.
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